School Promotion & Marketing Plan
School Promotion & Marketing Plan will lead to better opportunities to increase enrollments, enhance reputation & profit. It will assist your school in becoming more widely known for what it offers the community, along with its successes, etc, which should lead to better enrollments. Our service of School Promotion & Marketing Plan capture the following objectives.
Effective school improvement planning
Interpreting Raise Online and other sources of data
Raising pupil achievement
Whole school self-evaluation
Assessment for Learning
Developing a coaching culture
Head Teacher Performance Management
We develop School Promotion & Marketing Plan on these strategies:
Define what you have to offer
vision and mission, personnel, basic underlying content and structures within the school, curriculum offered, pastoral and welfare support programs, facilities, extracurricular activities, etc
specific demographics targeted e.g. ages and groups catered for - coeducational or single gender, etc, and their particular niche market
future plans - programs, staffing, facilities, et
Define your target group
through various data, including surveys, observations, experience, gifts, and talents available / needed
proximity to / involvement with similar and/or churches and parishes
any expansion - programs, facilities, staffing
Budget
realistically support this marketing plan
be flexible and open to growth and change as the needs arise
continually develop over time through needs and experiences
Marketing Strategies
Personnel and Talents available - including School Marketing Manager
Develop Marketing Aims and Objectives - from previous information
Marketing Relationship
Marketing Resources (including branding, advertising)
Media Use
Internet and other Contemporary methods.
Evaluation
The plan should be evaluated at least yearly and appropriate adjustments made for the following year.
Changes may need to be made throughout the year depending on changing circumstances.
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